Tag Archives: SBO’s

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Intern Musings: What Super Bowl Ads Teach Us About Small Biz Marketing

For advertising lovers like myself, there is no day we anticipate more than the Super Bowl. I was especially pumped for this year’s crop of ads after learning 30-second spots…

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The Value of Word of Mouth

In a recent study, small businesses ranked word of mouth as their most important marketing technique. These days, word of mouth isn’t limited to just oral communication; with the abundance of business…

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The Email vs. Print Debate Continues

For many small businesses, getting and keeping customers can be the ultimate goal, as well as the biggest challenge. In today’s super-connected world, email marketing is one of the keys…

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What’s Your Small Business New Year’s Resolution?

With 2013 in near sight, it’s time to start thinking about your goals for the year ahead. Here’s a look at how small business owners are reinventing their companies to…